2022. Speculative Design Project.
Design Research, Branding
Becoming Collective is a new-age healthcare brand organizing ritualistic healing retreats. Marrying modern science and ancient wisdom, Becoming Collective aims to bring people together, engage their minds, and heal their souls. The simple color palette feels modern while invoking the essence of an oneiric night sky. A collection of custom sigils act as an icon set for the brand, allowing the story to expand beyond words.